Pooja Jain (born 28 December 1993), better known as Dhinchak Pooja, is an Indian YouTuber. She was a contestant on the reality show Bigg Boss in 2017.
Dhinchak Pooja received media attention after her music videos such as Swag Wali Topi (2015), Daaru (2016), Selfie Maine Leli Aaj (2017), Dilon Ka Shooter (2017), Baapu Dede Thoda Cash (2017), and Aafreen Fathima Bewafa Hai (2017), received millions of views on YouTube, shortly after their individual releases. Her songs have been subject to wide-ranging criticism, and have often been described as part of a new trend of producing cringe-worthy videos to gain web-fame. On 11 June 2017, in response to an individual complaint, YouTube deleted all the song-videos on grounds of privacy violation.
The videos, though have been re-uploaded by other users and continue to be available. Pooja released a new video after a year in 2019 titled Naach ke Pagal (2019), which she has since deleted from her YouTube channel. In 2020 she uploaded a new song regarding the coronavirus pandemic titled Hoga Na Karona in which she talks about taking precautionary measures to stop the spreading of the disease.
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